The famous dance apparel and accessories brand Capezio bets again on the noticed girly vintage style of the fabulous designer Betsey Johnson. The international enterprise has decided to team up one more time with the American talented designer. The two alleys join forces for the new Summer Collection called: Betsey Johnson for Capezio, Rock your summer looks.
In this opportunity Johnson creates an eccentric fun collection described as very Betsey, the punk rock style signature of the designer will be everywhere, something also really important is the presence of pink color to complete Johnson’s footprint. Rock your summer looks includes from reversible top and leotards, fancy tutus to sassy lace leotards. These edgy pieces are what every dancer would love to wear because mix fantastically fashion and dancewear, it is the dream of every ballerina wear versatile clothes easy to incorporate at everyday style and training time also. Showing her excitement for her second collaboration with Capezio, the designer said “I’m so excited to see girls everywhere prance, dance, and twirl in their Betsey Johnson x Capezio dancewear.” Remember she already collaborate with the brand last year with the participation of famous dancer Maddie Ziegler as model of the campaign.
For this summer collection the recognized young dancer, actress and model Larsen Thompson is the responsible of promoting Betsey Johnson designs. As the image of this new campaign Larsen who is only 15 years old feels honored for being chosen for this huge project “To have the opportunity to model for these two amazing companies is an honor and a privilege. I hope everyone loves the new line as much as I do.” The main publicity campaign is a video that shows off Larsen’s moves while wearing the collection pieces.
Capezio and Betsey keep rocking together, the new summer collection promises to amaze the world of dancewear. The Betsey Johnson for Capezio collection is available since August 1st in United States Capezio’s stores and on Capezio’s website
Check out the exclusive video campaign: